Tuesday , January 31 2023

Ti Jobs – Product Marketing Engineer

Website Texas Instruments

Job Description:

Experience a winning team and a winning business as a Product Marketing Engineer with Texas Instruments (TI). In this role, the PME is a valued team member responsible for managing a product portfolio to drive the revenue growth of existing (EPGI) and new products (NPGI), interfacing directly with customers to gain knowledge and share, and to plan and execute a wide range of product marketing activities to drive business growth, such as:


Job Responsibilities:

  • Collaborate and communicate the product strategies effectively to cross functional teams – price, campaigns, internet marketing, launch etc.
  • Follow up weekly and monthly on opportunities; from price escalations, customer visits, sampling activity, etc.
  • Directly engaging with top customers and field sales
  • Maintaining a “Best In Class” web presence
  • Develop product positioning and messaging that differentiates the products in the market, including finding adjacent markets and customers
  • Drive DINs to DWINs to grow NR while maintaining profitability
  • Maintain close relationships with top tier one customers and the respective account managers to understand opportunities
  • Review competitive landscape and building strategies to address gaps
  • Developing customer collateral, product launches, campaigns, and Go-to-Market strategies
  • Interface with customers and TI field sales/applications to support DINs
  • Plan, manage and execute all marketing activities during the life cycle of a new product (Pre RTM, at RTM and post RTM)

Job Requirements:

  • Demonstrated strong analytical and problem solving skills
  • Strong time management skills that enable on-time project delivery
  • Ability to work in teams and collaborate effectively with people in different functions
  • Strong verbal and written communication skills
  • Demonstrated ability to build strong, influential relationships, both inside and outside of the company
  • Bachelor’s degree in Electrical Engineering, Computer Engineering or related field
  • 3+ years of relevant experience
  • Ability to work effectively in a fast-paced and rapidly changing environment
  • Ability to take the initiative and drive for results

Job Details:

Company:  Texas Instruments

Vacancy Type:  Full Time

Job Location: Oakland, CA, US

Application Deadline: N/A

Apply Here