Tuesday , January 31 2023

HSBC Careers Near Me – Marketing Manager

Website HSBC

Job Description:

As the Lead Marketing Manager you will define, research, develop and deliver a fully integrated Global Banking and Markets marketing and content strategy. This position will work closely with a cross-functional team across marketing, the GB executive team, the COO team, Procurement, Regulatory Compliance and a network of agency and vendor partners. Your goal would be to ensure a cohesive go-to-market strategy that improves the HSBC brand and is closely aligned to business goals and priorities.


Job Responsibilities:

  • Drive US market-level strategic marketing planning and execution for the US Global Banking segment.
  • Be the lead point of contact for Global Banking& Markets leadership teams
  • Collaborate with Group Marketing counterparts to develop and align GB marketing campaigns with global.

Job Requirements:

  • Experience building marketing plans, sales frameworks and presentations; building materials for senior leadership review and buy-in.
  • Demonstrate a good understanding of key marketing trends and areas of innovation which influence the way we interact and engage with our external customers and our internal stakeholders and audience.
  • Experience with leading sales enablement tactics, utilizing tools and content to equip frontline teams.
  • Solid experience crafting and executing on a B2B marketing strategy.
  • Familiarity with the B2B sales cycle and experience creating the type of content needed to nurture leads, drive adoption, and accelerate growth
  • Highly collaborative, team-oriented, and strong consensus builder with confidence in interaction with senior stakeholders.
  • Demonstrates advanced influence skills. Proven ability to influence within teams.
  • Expertise in storytelling complex narratives and topics through clear and compelling presentations, written overviews, and other formats.
  • Experience of modern digital channel management technologies and strategies preferred. In particular: Digital marketing, Optimization, Customer contact, Website and App management.
  • Building messaging and developing marketing assets that support sales enablement and drive demand for a wide suite of products in Global Banking US.
  • Strong project management, creative thinking, and analytical skills.
  • Excellent communication and interpersonal skills, both written and oral – copywriting experience a plus.
  • Experience with digital and social marketing is highly desirable
  • Has strong executive presence and gravitas with senior audiences.
  • Understanding of Investment Banking and Markets products, offerings, solutions, and competitive positioning.
  • Familiarity with FINRA regulatory requirements a plus.
  • Keep up with financial services industry trends and content trends. Constantly educating oneself by reading various industry publications.
  • Ability to conceptualize new and innovative ways to use digital-first strategies to evolve our B2B marketing to new paths.

Job Details:

Company: HSBC

Vacancy Type:  Full Time

Job Location: Plattsburgh, NY, US

Application Deadline: N/A

Apply Here